People often think of a personal brand as something you create to market yourself.
We define it much more deeply.
Your personal brand is the essence of who you are — your passions, what you value, the value you bring to others, and your authentic purpose. And yes, ultimately how you choose to show it to the world.
In this lively, interactive workshop, communication and leadership coach Michael Piperno will inspire you to think more about the often-untapped power behind your unique personal brand. He will also share the foundational elements of our Personal Brand Discovery Process, which will help you focus on your purpose and make sure you are able to clearly communicate it to yourself, and to others.
In challenging and uncertain times, a purposeful personal brand is even more essential. It has the power to open your eyes to opportunities that may not have been visible in the past. Whether you are a solo practitioner, an employee of an organization, a senior executive, or a busines owner, being clear about your purpose will make you a better leader. It will also help you find jobs, opportunities, and clients who need what you do best and who share your passion for the same.